Lincoln Highway News

In 1929, Texaco ran an ad campaign centered on the Lincoln Highway. Advertisements ran in their member magazine, little strip maps were distributed, and spreads like this one in the Saturday Evening Post pointed people to the cross-country route. This was a bit odd considering the LHA had ceased active operations the year before, but perhaps that’s why the company chose to honor what it called a “transcontinental “Main Stree,'”

CLICK the map to see it larger.

Tags: ad campaign, coast-to-coast, highway history, Texaco, US map

This entry was posted on August 8, 2008 at 8:57 am and is filed under highways, history, transportation, travel. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.