Beginning tonight, July 7, NBC debuts Great American Road Trip with seven families crossing the U.S. while competing in wacky challenges — a lite version of The Amazing Race. Interestingly, the eight episode show is produced by BBC Worldwide. While the Lincoln Highway is not mentioned, it could likely show up; meanwhile, Route 66 gets a fair amount of visibility. Here are two teaser promos:
Here’s a description from NBC:
These comical, clever challenges are set against iconic American backdrops like the majestic Grand Canyon and the regal Washington Monument. Along the way, our families and our viewers will also discover quirky American landmarks, ranging from the World’s Largest Chair to a sneaker the size of a car. Although family fun is the centerpiece of the show, the competition is real and one family will be eliminated each week based on their performance in the challenges. Ultimately, only one family will return home with a dream prize that perfectly complements their extraordinary and memorable summer vacation.
Get lots more info HERE.
I met with LHA member Jim Peters today as he makes his way across the country. He’s exploring brochure ideas for the Lincoln Highway Association. Much of his trip, though, will be along Route 66 to browse some of the brochures that have made that road such a success, and such a pleasure to tour. I made sure to show him one of my favorites — the Illinois Historic Route 66 brochure (seen at right), which features a map spread over 11 panels. (Download it 
Lincoln Highway News 